The highly anticipated launch and airdrop of Arbitrum's ARB native governance token took place on March 23, creating a buzz around the Layer 2 protocol as hundreds of thousands of eligible users and DAOs attempted to claim the token. Overwhelming user demand caused the airdrop complaints page to crash shortly after its launch, displaying 404 and 429 errors for over an hour, Cointelegraph reported.
Since Arbitrum was one of the largest non-tokenized blockchain projects, the hype surrounding its downfall was expected. Yet he exemplifies how community-driven projects in the space can still thrive, despite competitors, technical challenges, market downturns, and regulatory uncertainty.
Wen? Now. โ pic.twitter.com/CysJ9nPP3Z
โ Referee (,) (@arbitrum) March 16, 2023
Arbitrum was not the first, and certainly will not be the last, project to mobilize massive audiences. In February, the Core DAO layer 1 protocol token distribution followed a similar compromise recipe, with 1.2 million tokens airdropped to individual users. Even before the launch of its main network, the project established in 2021 had more than 1.6 million followers on Twitter and more than 215,000 Discord members.
โFrom the beginning, community ownership and inclusion was an important goal," Core DAO contributor Brendon Sedo told Cointelegraph. "Transparency is another key for our community. Too many projects keep the curtain closed on their progress and development. We have made it a priority to distribute information across a variety of platforms."
The Core blockchain runs on a combined Proof-of-Work and Delegated Proof-of-Stake consensus mechanism known as Satoshi Plus. His airdrop was carried out in association with the Satoshi app, an app that allows users to โmineโ in-app rewards without requiring a payment or exclusive invite. According to Core, the app was crucial in helping to put tokens in the hands of real network users, with 25% of the token supply dedicated to the association.
Community involvement is also key for Web3 games and metaverse platforms. The Aftermath Islands Metaverse virtual world is about to hit 4 million NFT resource packs generated in just 140 days after launching its first play-to-win game, adding the last 1 million users in a period of just 15 days, says the company.
Ready for a challenge? We have some fun quests and quizzes live on @Crew3xyz
Head there to learn and interact with different Core DAO topics while receiving special Discord server features and exclusive rewards. #CoreDAOhttps://t.co/Pf1r2a1zgv
โ DAO Core (@Coredao_Org) February 21, 2023
"Our focus is not on the number of users, as our users are verified anonymously using our Proof of Humanity solutions, where they can only have 1 account with no duplicate accounts, fakes or bots. This effectively eliminates the measurement of "eyeball" and false results, so we focused on what users are doing," said David Lucatch, CEO of Aftermath Islands.
Resource Pack NFTs represent actual ownership of items that can be traded or used in different ways within the platform just like a personal item. The daily generation of real Pack users stands at 60,000, the company says.
Decentralization and community engagement have always been key aspects of cryptocurrencies. Core DAO's Sedo argues that project experts and a lack of community ownership pose threats to the potential of blockchain. "[...] chains had to make trade-offs between security, scalability and decentralization," he explained, adding that "the classic blockchain trilemma gets a lot of time in the spotlight with very few solutions. Many chains and projects simply admit that to be scalable they must sacrifice decentralization."
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