Fujitsu interested in crypto trading services: trademark application

Japanese tech giant Fujitsu filed a trademark application with the United States Patent and Trademark Office (USPTO), revealing its intention to offer brokerage services for cryptocurrency trading, among other crypto and non-crypto financial facilities.

Fujitsu's trademark application aims to register a new trademark that "consists of the stylized word FUJITSU with a sideways s-shaped swirl above the J and I," as evidenced in the official document. document submitted on March 16. The brand is dedicated to offering financial services, including deposit acceptance, loan financing, and financial management and exchange of crypto assets.

Fujitsu trademark application filed for the above logo. Source: tsdr.uspto.gov

The image above represents the updated logo that Fujitsu intends to register as a trademark to provide such services. Additionally, the snippet below provides an overview of the services that Fujitsu disclosed to the USPTO, along with the trademark application.

Fujitsu trademark application for cryptographic services. Source: tsdr.uspto.gov

Fujitsu's growing interest in web3 became evident when it released a Web3 acceleration platform for startups and collaborating companies in February. The platform aims to support the creation of a diverse ecosystem of Web3 applications in a variety of use cases, such as digital content rights management, business transactions, contracts, and processes.

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In early 2023, Japan's financial regulators urged global regulators to introduce stricter banking rules for the cryptocurrency sector.

The deputy director general of the Office of Management and Strategy Development of the Financial Services Agency, Mamoru Yanase, acknowledged that the problem was not with cryptocurrencies. โ€œWhat caused the latest scandal is not crypto itself,โ€ she said, adding that โ€œlax governance, lax internal controls and a lack of regulation and oversightโ€ are to blame.

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